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Publications

For the past several years, a number of highly-regarded publications and marketing programs have been derived from the WilsonRx® Survey Reports including the Ortho Biotech Retail Pharmacy Digest, the Novo Nordisk Diabetes Treatment Satisfaction Report, the Drug Store News REX Customer Satisfaction Award, and the Medicine Shoppe Customer Satisfaction Award. Presentations of survey results have been made to senior executives at national chain corporate headquarters and at state and national association meetings such as AMCP, NACDS, FMI, and NCPA to name a few.


Gastrointestinal (G.I.) Disorder* Patient Satisfaction Report

Gastrointestinal (G.I.) Disorder* Patient Satisfaction Report (PDF)

It is no secret that patients—including health plan members and pharmacy customers—represent diverse groups of individuals. Patients can be young, old, or middle-aged. They can be relatively healthy or experience a range of health problems. Some of these medical problems may be more severe than others and, therefore, require different levels of treatment and management, depending on individual physician and patient preferences. In short, each patient has different medical needs and different expectations regarding the levels of care and service he or she receives from a physician, health plan, PBM, or community pharmacist. These differences can exist even among patients with the same disease state, or among those with similar demographic profiles.

WilsonRx® conducted a follow-up survey to focus in specifically on this subset of G.I. disorder patient households to determine patient satisfaction with G.I. disorder treatment and to profile health plan, PBM, pharmacy, and product influence on patient satisfaction levels.

*Heartburn/Ulcers/Reflux Disease/Upper G.I./GERD


2006 Eisai Senior Health Digest, Managed Care Edition

2006 Eisai Senior Health Digest, Managed Care Edition

This unique Senior Health Digest, provided to you with the compliments of Eisai Inc. is filled with information that has been culled from hundreds of pages of data to focus on those findings that provide senior-specific information – designed to help you respond to the specialized needs and concerns of this large and rapidly growing population.

Besides seniors’ concerns and issues being different from those of younger health plan members, you will see that seniors themselves differ from seniors year to year – particularly as they age. As baby boomers move into retirement, their heightened expectations will result in a more active, more empowered, more involved participant in their own healthcare decision-making, combined with the power of more wealth.

One enlightening survey finding involves the particularly high value that senior members place on their doctor and their pharmacist as sources of general healthcare information. Not unexpectedly, this translates into reliance on these providers as one of the main sources for information about medications. Despite this fact, many health plans often forsake providing providers with tools and resources designed to enhance interpersonal communication in this regard, choosing instead to invest heavily in technologies such as Internet tools and call centers – resources not heavily favored or used by seniors. These findings may have you rethinking that assessment yourself.


2006 Eisai Senior Health Digest - Pharmacy Edition

2006 Eisai Senior Health Digest – Pharmacy Edition (PDF)

“Welcome to the second volume of our innovative Eisai Senior Health Digest series—the Pharmacy Edition!

This nationwide survey covers results from more than 6,000 senior respondents, collectively and divided into four ascending age groups, who were asked to identify their own perceptions of their pharmacy(ies), health insurance, pharmacy benefits, discount card offers, and related medical treatments.

We are extremely pleased to offer this resource as a means of providing a clearer view of those pharmacy issues most important to seniors. The Eisai Senior Health Digest demonstrates Eisai’s commitment to senior care and serves as a resource to help direct your team toward initiatives that can best improve health outcomes. This is of course our common goal as patients and their families are the most important participants in the health care process.”

– Michael J. Motto
Senior Director, Managed Markets Group
Eisai Inc.


2002 Ortho Biotech Retail Pharmacy Digest

2002 Ortho Biotech Retail Pharmacy Digest

Published for the past four years, this annual publication has become the leading source of pharmacy customer satisfaction information. Based upon the responses from more than 20,000 households throughout the United States, the report compares and contrasts how consumers perceived their pharmacy, pharmacy benefits, health insurance and medical treatments.

“…the fourth edition of the Ortho Biotech Pharmacy Digest. The Ortho Biotech 2002 Retail Pharmacy Digest continues to track trends in the delivery of pharmacy services and provides ongoing assessment of the drivers and predictors of customer satisfaction.

The pharmacist remains one of the most trusted partners in the delivery of healthcare to Americans. Increasingly, it is the role of pharmacy to provide patient counseling on the plethora of pharmacologic agents, nutriceuticals, and herbal supplements available to consumers. The increasing importance of cognitive clinical services is underscored in this year’s edition…”

— John B. Dempsey, Senior Director of Trade Relations, Ortho Biotech


2002 Novo Nordisk Diabetes Treatment Satisfaction Report

2002 Novo Nordisk Diabetes Treatment Satisfaction Report (PDF)

“In the very competitive environment of chain pharmacy, you can't take your eye off your customers or your competitors for even a minute. The Novo Nordisk report on diabetes produced by Wilson & associates has shown to be the perfect reference for accounts trying to better meet customer needs as well as getting an edge on their competitors. It's real input, from real customers, presented in a clear and concise format.

The Novo Nordisk diabetes report is a real world look at opinions and perceptions about diabetes care and retail pharmacy. It is clear that there remains a disconnect between what patients and family members want and what the sector is delivering. The information contained in the report can act as a roadmap for delivering better diabetes care through the retail pharmacy sector.

If a retail pharmacy operation wishes to be “customer focused,” then this is the report for them.”

— Patrick Quinn, Senior Director of Trade, Novo Nordisk Pharmaceuticals


2001 Ortho Biotech Retail Pharmacy Digest

2001 Ortho Biotech Retail Pharmacy Digest

“We’ve given the 2001 Retail Pharmacy Digest the subtitle ‘Accessing Customer Satisfaction.’ The new data reveal expectations, preferences, and insights because we are convinced that such knowledge will empower the pharmacy community to meet today’s challenges. We are confident that the results of this year’s survey [from Wilson Health Information] will provide a better understanding of how to satisfy patient expectations. This information will be important in the development of your business plan and in identifying strategies for customer retention and future growth. Ortho Biotech is proud to present the 2001 Retail Pharmacy Digest.”

— John B. Dempsey, Senior Director of Trade Relations, Ortho Biotech

 

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