For Immediate Release – Tuesday, September 14, 2004
NEW HOPE, PA – (PR NEWSWIRE) – September 14, 2004 – Wilson Health Information, America’s leading independent consumer satisfaction research firm, announced results from the 2004 WilsonRx® Dental Insurance Satisfaction Survey which found Delta Dental as the number one rated dental insurance plan nationally.
“This is the first year we measured dental insurance carriers separate from health insurance”, said Jim Wilson, President of Wilson Health Information, LLC. “For the first time, we measured importance and satisfaction ratings across a number of key dental issues, and found that having an aseptic environment, credentials and experience, and minimal pain and discomfort were more important than out-of-pocket costs, range of services offered and getting a recommendation from family or friends.”
The WilsonRx® survey found variations in importance and satisfaction ratings based upon age, ethnicity, insurance coverage and income in how each group of respondents rated the importance of the various issues. The survey was mailed to 29,274 households in July 2004 in the top sixteen US markets including Atlanta, Baltimore, Boston, Chicago, Cleveland, Detroit, Dallas, DC, Houston, LA, Miami, Minneapolis, NY, Philadelphia, Phoenix and San Francisco. 17,792 respondents rated their dental insurance carrier, dentist and dental experience on more than twenty importance and satisfaction issues.
Fifty-nine percent of the respondents reported having dental insurance and Delta Dental was rated number one nationally and in 13 of the 16 markets surveyed. More than fifteen dental insurance carriers were evaluated, including Aetna, BC/BS, CIGNA, Delta, Dental Network of America, Fortis, Group Health and Guardian.
“We are excited about our new alliance with DentiSphere, which will offer important access to the WilsonRx Dental Survey reports”, said Wilson. “We are preparing a major new publication, the Dental Market Digest™, which will become a critical new planning resource for any dental practice or dental manufacturer,” said David Dierk, President of DentiSphere.
Wilson Health Information, LLC, is an independent, privately owned healthcare consumer Research Company providing unique insight into healthcare satisfaction issues. For more information, contact Jim Wilson at (215) 862-4581 or contact us.
DentiSphere™, a division of Pinnacle Health Communications, is a dental marketing communications firm located in Doylestown, PA. For more information, contact ddierk@dentisphere.com or at (215) 489-9000 x103.
THIS MATERIAL MAY NOT BE USED FOR PROMOTIONAL PURPOSES WITHOUT EXPRESS WRITTEN PERMISSION FROM WILSON HEALTH INFORMATION, LLC
